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Turn Your Clinical Practice into a Business of Value and Purpose

The definitive guide for physicians and dentists seeking to merge clinical excellence, strategic management, and human-centered leadership to build solid, ethical, and sustainable healthcare organizations.

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Book cover of Strategic Clinical Leadership, a guide on clinic management by Dr. Rogério Mengarda

The Paradox of Clinical Excellence

Many healthcare professionals are technically brilliant, but feel isolated in the challenge of turning their calling into a sustainable business.

Price Competition vs. Value Delivery

The market pressures you to lower costs, but your commitment is to excellence. How can you escape the price war and position your clinic based on the real quality and outcomes you deliver to your patients?

The Challenge of Team Engagement

How do you transform employees into a true high-performance clinical team, aligned by a strong organizational culture and a shared purpose, instead of just a group of people completing tasks?

The "Accidental Manager" Overload

Do you feel overwhelmed, dividing your time between patient care and urgent administrative, financial, and strategic demands, with no clear method to guide your business decisions?

A chess king piece symbolizing the burden of leadership in clinic management

The Weight of Solitary Leadership

You have mastered your specialty and are deeply dedicated to your patients. However, managing the clinic—the finances, the team, the strategy—feels like a game with rules you were never trained to play. Technical excellence alone doesn't guarantee the ability to build a solid, purpose-driven healthcare organization.

The Answer Lies in the Method, Not in Solitary Effort

Strategic Clinical Leadership is the definitive guide that translates advanced global management concepts into the practical reality of modern clinics. It is a work that unites method, reflection, and inspiration, with accessible language and tools applicable to your day-to-day work.

In this book, you will discover how to:

Transform your clinical excellence into a solid, ethical, and sustainable healthcare organization.

Build a strong organizational culture that engages and unites your team around a clear purpose.

Step confidently into your role as the true CEO of your practice, guided by a clear strategic vision.

TRANSFORM
MY PRACTICE NOW

From Clinical Practice to Harvard Strategy

Discover the journey of a professional who has experienced the challenges of healthcare management firsthand and sought out the tools from the world's top business schools to transform the reality for physicians and dentists.

Dr. Rogério Mengarda, DDS, MSc, PhD, MBA, OPM (Harvard)

My mission is to empower healthcare professionals to embrace their true role: to be the CEO of their own practice, uniting clinical excellence with business acumen to build a legacy of value.

With over two decades of clinical and entrepreneurial experience, Rogério Mengarda realized that technical excellence is only complete when accompanied by strong leadership and strategic vision. This conviction led him on a journey of international immersion, culminating in his executive education at Harvard Business School.

Career Milestones:

MBA in Business Administration and Executive Education at Harvard Business School in the Owner/President Management (OPM) and Value-Based Health Care programs.

Board-certified Specialist in Dental Implantology, with a Master's (MSc) and PhD in Dentistry, focused on oral rehabilitation and prosthetic treatments.

CEO of SmileSenior and Clinical Director of OdontoMengarda, leading companies in high-performance patient care.

Author of notable works on biomechanics and healthcare management, bridging the gap between science and leadership.

Active member of global entrepreneurship organizations, such as the Entrepreneurs’ Organization (EO).

The Strategic Clinical Leadership Movement

The launch event that brought together leaders and managers to discuss a new vision for healthcare, and its coverage in the national press.

It's Time to Lead with Strategy

Texto: Merge your clinical excellence with high-performance management and build the practice you've always envisioned. Get your copy of Strategic Clinical Leadership and start your transformation today.

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